On The Go
On The Go is a Midwest retailer of portable water deionizers and softeners for common RVers, campers, detailers, etc. They noticed their competitors were taking a large portion of their profit with the emergence of Amazon shopping. Because of this, they decided to create strong social media campaigns where consumers will be able to buy directly from their website and learn more about their company than from buying from Amazon.
YouTube Videos
Because On The Go does not offer installation, they had to create videos to show their consumers how to install the deionizers and softeners into their working setup. Many videos were created based on consumer interest in the products and how they work. These videos were edited with Adobe Premiere Pro.
Brochures
On The Go partakes in tradeshows to showcase their portable water deionizers and softeners to oncoming customers. They give out brochures to various interested customers to give them more exposures into their products. However, the brochures were in need of updating.
Updated Brochure
Original Brochure